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Communications Resources

Communications Support

The Penn GSE Communications team supports the faculty, programs, and administration of the school in promoting research, handling media relations, developing website content, and managing social media in collaboration with colleagues in Admissions and Development & Alumni Relations. 

Website Requests

Penn GSE's Communications team works with Penn GSE's Information Technology Web Services team to create and maintain all Penn GSE web properties. For information on updating Penn GSE websites, please visit Website Updates & Additions.

Faculty, Student, and Staff News

 Faculty members: We want to hear about your professional accomplishments, awards, and accolades. Complete our online Faculty Updates Form to share your good news with us.

Students and Staff: When possible, we love to include student and staff successes in our newsroom articles, social media postings, or newsletter, if our publication schedule allows. Got a professional accomplishment to share? Just send us an email at gse-comm@gse.upenn.edu to tell us your news.

The Penn GSE Logo

New Penn GSE Logo Roll-Out in 2020

A new logo for Penn GSE has been created by University Communications as of February 2020. If you are using the previous Penn GSE logo, please switch to the new logo. Not sure which is which? The new logo has the words “University of Pennsylvania” at the bottom.

The University has assured us that the new logo can be phased in gradually. You do not have to throw away materials that have the old logo printed on them. Just be sure to use the new logo whenever you create anything new.

The Penn GSE Logo: Usage and Standards

The Penn GSE logo is the most recognizable brand standard of the school. It is crucial that the style and presentation of the logo remain consistent to build strong brand awareness. Do not attempt to recreate the logo or alter it in any way.

How to request the logo: To request a logo file, please contact Penn GSE Communications. Please include a description of how you plan to use the logo. We have multiple file formats and sizes and can help you determine what is best for your project.

Promotional items and business cards: To use the logo on promotional items, business cards, or other printed materials, start with Penn Print & Interactive Communications. They have a list of preferred licensed vendors, including designers and printers, who are familiar with the Secretary of the University’s required approval process. Learn more about Penn licensing at the Penn Business Office. Contact the Penn GSE Business Office for more information about using approved vendors.

A note on sub-brand logos: It is important to remember that Penn GSE is your main brand and that your program or event is the sub-brand, thus the creation of new sub-brand logos is strongly discouraged.

For any questions about the Penn GSE logo, contact Kat Stein, Executive Director of Communications.

Request the Penn GSE logo.

Branding & Style Guidelines

Maintaining a consistent brand is imperative to building an organizational identity. Please refer to the following two style guides when creating your own documents and when working with graphic designers. If you ever need help or clarification, please contact Kat Stein, Executive Director of Communications. 

Graphics Resources & Templates

For access to high resolution photos, videos, logo files, and other multimedia questions, please contact Penn GSE Communications.

Templates

Desktop Wallpaper/Zoom Backgrounds

Spending lots of time in virtual meetings? Change your background to give it some campus flair! This special collection of photos from Penn GSE is sized for Zoom backgrounds and desktop wallpaper. Choose from the Ben Franklin bench, the LOVE sculpture, the front entrance of GSE, a sunny day on the Stiteler walkway, and many more. Download Penn GSE Zoom Backgrounds and Desktop Wallpapers.

Photography Coordination and Photo Consent Forms

The Communications team can offer consultation on photo shoots and help you find a photographer to suit your needs. We also have a photo library of stock photos that may work for you. For all photo and video shoots, whether professional or not, it is important to obtain signed consent/release forms from the participants.

Events Information

Penn GSE Web/Digital Signage Calendar

You are strongly encouraged to post your events to the Penn GSE Calendar. Please ask the content editor in your program, division, or center if they have access to post to the calendar. If no one in your area has access, please submit an event request using the template provided on the website additions page. Posting to the calendar will ensure your event is visible on our website and the flat screen monitors on each floor. Posting to the web calendar also enables you to anticipate any conflicting events. 

Please keep your content as brief as possible, but be sure to include date, time, location (including street address), audience types, title, contact information, and website registration form if you have one. 

Inside Penn GSE

To let students know about events, please contact Penn GSE's Office of Student Services. Student Services does not send individual email announcements to the student listserv, but is happy to include your opportunity in Inside Penn GSE, the weekly e-newsletter. Inside Penn GSE is sent to all students, staff and faculty each Monday.

The Almanac AT PENN Calendar

The monthly AT PENN calendar is a popular events listing that reaches students, staff, faculty, and alumni. Please send information, photos, or other promotional material about your events. 

Read more about deadlines and required information, or contact Alisha (information below).

Web Editor, Almanac
Office: (215)-898-5274
amg88@upenn.edu

Contact Penn GSE Communications

Kat Stein

Executive Director of Penn GSE Communications
(215) 898-9642, katstein@upenn.edu

Jeff Frantz

Associate Director of Penn GSE Communications
(for story pitching)
(215) 898-3269, frantzj@upenn.edu

Elisabeth Reinkordt

Senior Communications Specialist, Web & Social Media at Penn GSE 
(for multimedia, social media, and website development inquiries)
(215) 746-7378, reine@upenn.edu

Wendy Coffman

Communications Assistant/Editor 
(for web content editing and general communications questions)
(215) 746-0261, wcoffman@upenn.edu